San Diego County in the Purple Tier and County Announces Increased Enforcement 

The County was moved back into the Purple Tier at 12:00 AM on Saturday, November 14, and on Monday, November 16, during a televised briefing, the County Supervisors announced that the Public Health Order will be enforced.  Cease and desist orders (C&D) were delivered on Tuesday, November 17, and additional C&Ds will be issued to businesses found to be operating out of compliance.  Businesses that continue to operate out of compliance may be fined or ordered to close.   

The County is advising that members of the workforce that can work remotely, should work from home.  Follow this link for essential workforce guidance.

San Diego County Providing Additional Grants to Small Businesses

Local small business and restaurant owners suffering financial losses due to COVID-19 can now apply for a grant from the County of San Diego.    For-profit and nonprofit businesses are eligible for a San Diego County Small Business Stimulus Grant if they can show losses are a direct result of the pandemic. To qualify businesses must have:

  • 100 or fewer employees
  • Headquarters in San Diego County
  • A minimum 1-year operating history as of Feb. 14, 2020
  • Documentation of financial hardship because of COVID-19

Businesses are urged to apply early. For more information and the application, visit https://sandiegocounty.gov/stimulusgrant.

Pivoting to Online Selling: Six Tips for Success During COVID-19 Webinar

The rise of the COVID-19 pandemic has forced small business owners everywhere to re-evaluate their business models and pivot to selling online instead of in their brick-and-mortar shops.

This 90-minute workshop is designed for the novice technologist, and will present six steps to success, including determining feasibility of selling online, building your online storefront, leveraging online marketplaces, developing social media marketing and more!

If you are curious about setting up an online presence but have never tested those waters, check out this free workshop for Encinitas businesses sponsored by the City of Encinitas, Encinitas Chamber of Commerce, Cardiff MainStreet 101, Encinitas MainStreet 101, and Leucadia MainStreet 101. Click here for the recording.

California Resources

California has a one-stop website for COVID-19 business and employer resources.

These specific items may be of interest to local businesses and employees:

  • Apply for unemployment
  • Apply for disability benefits
  • Apply for paid family leave